Collage of Blumhouse horror movie photo ops for "M3GAN," "The Purge," and "The Black Phone 2" at Universal CityWalk.

Blumhouse 15th Anniversary Photo Ops Pop Up at Universal CityWalk

Lauren Stracner

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Four new photo ops themed to different Blumhouse franchises have opened at Universal CityWalk in Orlando.

Blumhouse 15th Anniversary Photo Ops

We first spotted this activation under construction a couple days ago; it’s now officially open. The photo ops are set up near the lagoon stage, with a set of trusses with stage lights overhead. The Blumhouse logo-shaped entrance is flanked by two darkly wallpapered walls with the Blumhouse 15 logo.

A "Black Phone 2" display by Blumhouse at Universal CityWalk features a blue booth, masked figure, palm trees, and clouds.

Beyond are four themed areas: a generic Blumhouse set, Black Phone 2, The Purge, and M3GAN.

Blumhouse 15 Photo Op

Down one side is a “hallway” with dark teal and black floral wallpaper. At the end, blurry versions of the Grabber from Black Phone and M3gan stand in a Blumhouse logo shape under the “Blumhouse 15” wordmark.

A girl sits with large teddy bears and plush toys at Universal CityWalk above text reading "15 Years of Nightmare Fuel.

On one wall is a photo of M3GAN in a pile of stuffed toys above the text “15 Years of Nightmare Fuel.” Scenes from other Blumhouse films are on the opposite wall.

Black Phone 2 Photo Op

Blue promotional display for "Black Phone 2" at Universal CityWalk with Blumhouse phone booth photo ops. In theaters October 17.

The set for the upcoming Black Phone sequel features a snow-covered phone booth prop set against a wintry mountain landscape scene; even the ground is printed to look like a frozen lake.

The Grabber, wearing ice skates and wielding an axe, stands next to the phone booth under the Black Phone 2 title. The text “In Theaters October 17” is off to the side.

The Purge Photo Op

The Purge area is specifically themed to 2016’s The Purge: Election Year with a backdrop of that film’s poster art of a demented masked Statue of Liberty flanked by three other distinctively costumed Purgers.

Two mannequins flank the backdrop, dressed in all black and respectively wearing a clown mask and black and red mask with “stitched” eyes and mouth. The Purge text is on the right panel.

M3GAN Photo Op

A life-sized M3GAN doll figure stands by a blue display box at Universal CityWalk for Blumhouse's 15th Anniversary.

M3GAN gets a life-sized blue and pink Barbie-style box in a black void. The titular android stands nearby on the backdrop, tilting her head and giving you a sardonic look. The text on the box reads:

M3gan

the apex of 21st century technology wrapped in 4 feet of silicone

  • natural movement – can walk, run, dance and swim
  • core structure of ceramic composite material
  • 12 facial phenotypes, 18 skin tones, and 16 eye colors available
  • wigs of heat resistant synthetic hair with low maintenance permanent styling
  • industry leading optics utilizing 6k stereo cameras, and proprietary augmented reality loops
  • YouMe advanced facial recognition software
  • MyHouse seamless wireless integration with all smart home hubs
  • SmartCharge super fast 120W wireless charging
  • PowerMe 18 hour optimized 10 Ah graphene aluminum-ion battery
  • comes complete with user manual, GoM3GAN app, charging pad, and remote control

The box is open on the side with an overhead light and checkered pink background. A schematic of M3gan is printed on the inside panel with the same bullet points indicated around the drawing. The text “She’s More Than a Toy, She’s Family” is printed on the wall next to the box.

Blumhouse Productions

Blumhouse Productions is the powerhouse studio behind several successful horror franchises, including Paranormal Activity, Insidious, and The Purge. The Five Nights at Freddy’s house at Halloween Horror Nights is also based on the hit Blumhouse film of the same film; its sequel, Five Nights at Freddy’s 2, comes out December 5.

A tram with three horror-themed characters above it, celebrating Blumhouse's 15th Anniversary.

At Universal Studios Hollywood Halloween Horror Nights, Blumhouse took over the Terror Tram attraction for a 15th anniversary version of Terror Tram: Enter the Blumhouse. The walk-through set pieces are based on The Purge, Black Phone 2, Insidious, The Exorcist: Believer; there are also scare actors from M3GAN, Freaky, and Happy Death Day. Finally, there’s an event overlay for the Waterworld stunt show: The Purge: Dangerous Waters.

Do you love the Blumhouse representation at Halloween Horror Nights? Let us know in the comments and on social media.

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